SERM & Reputation
Search engine reputation management. Real-time mention monitoring, review management, and negative displacement from top results.
Control what people see about you in search
Your brand's online reputation is built every single day. Reviews, media mentions, social media comments - all of these shape the decisions of your potential customers. SERM (Search Engine Reputation Management) lets you control what users see about your company in search results.
We take a systematic approach to monitoring and managing reputation. We track every brand mention in real time, respond promptly to negative reviews, and work with platforms to remove inaccurate information. Every incident is handled according to an approved protocol.
Review management isn't just about reacting to negativity. We help build a pipeline for collecting positive reviews from real customers, and we craft responses to negative reviews that turn dissatisfied customers into loyal ones. Every response is an investment in brand trust.
Our ORM (Online Reputation Management) strategy includes creating positive content that displaces negative results from the top of search. Publications in authoritative media, expert articles, case studies, and press releases - all working to build a positive information environment around your brand.
Key facts
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24/7 monitoring Real-time brand mention tracking across all key platforms
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Rapid response Negative review response within 2 hours during business hours
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Negative displacement We replace negative top-10 results with positive content
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Monthly reports Transparent reporting with sentiment dynamics and KPIs
Technologies & platforms
Как мы работаем
We analyze the current state of your brand's reputation in search engines. We collect all mentions, reviews, and publications. We assess sentiment and identify problem areas.
We develop a personalized ORM strategy. We define priority platforms, a negative-response plan, and a content calendar for building a positive image.
We create positive content to push negativity out of the top results. Media publications, expert articles, press releases, case studies, and reviews. Every piece is search-engine-optimized.
We work with review platforms: responding to negative comments, initiating removal of inaccurate information, and building dialogue with review authors.
Continuous result tracking. Weekly and monthly reports with sentiment dynamics, search position data, mention counts, and other KPIs.
Reputation audit
Strategy
Content creation
Moderation
Monitoring
What does Google say about you?
Free reputation audit in 24 hours. Find out what the internet thinks - and how to change it.
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